SPORTTOTAL has been there since 2014!
At the end of the year the motorsport family meets at the “Race Of Champions“, the international motorsport event.
Here the world’s best racing and rally drivers compete against each other to determine the really best of the best – the “Champion of Champions”. No matter if Formula 1, World Rally Championship, IndyCar, NASCAR, Sportscars or Touring Cars! In the driver versus driver race, the winner of the individual and country classification is decided by knock-out system.
2014 was exciting and picturesque, because we went to the beautiful Caribbean island of Barbados. Here, too, international drivers were present. Among them were Tom Kristensen, Romain Grosjean and Susie Wolff.
In 2015, motorsport was celebrated in all its glory in London. Formula 1 aces such as Sebastian Vettel, Felipe Massa and MotoGP World Champion Jorge Lorenzo met at Queen Elizabeth Olympic Park. Where the Olympic and Paralympic Games once took place in 2012, they were now fighting on an asphalt course.
SPORTTOTAL CONTENT MARKETING was on site and produced magazines, webclips and news about the ultimate race showdown. The produced material was distributed internationally.